Mimmia pretty home for every idea, script and post
the nap window content system
30 days of content, planned before the baby wakes up.
130 ready-made hooks and 30 days of plug-and-play scripts. Grab today's line and press record before the baby wakes.
Free for 7 days, no card needed. Then $14 a month, cancel anytime.
No tech skills needed. If you can move magnets on the fridge, you can run this board.

@thecalmcreator
Day 12 of filming before school pickup. Anyone else? ✿
Peek inside
Open it, choose an idea, write it, date it, post it. That is the whole rhythm.
Nobody warned me about this part of {topic}.
Tell me you're in the {topic} season of life without telling me.
Ideas and hooks together
Full scripts and captions
Post dates at a glance
Pitch emails ready to personalize
How it works
Three steps. No manual, no training video, no techy words. If a 5-year-old can drag stickers, they could run this board.
Pick your starter board
Your columns, content pillars and post formats are already waiting.
Grab a hook, jot the idea
Choose from 130 opening lines and your script is started.
Drag it along until it's posted
Move each card from idea to written, scheduled and done.
Everyone tells you consistency is the most important thing. They're right. This is how it happens with ease, even with a glass of wine in hand.
a little confession
Your best ideas are scattered across 10 different places
WhatsApp, Notes, texts to yourself, and one voice memo recorded with a baby on your hip. Then naptime comes and you spend it hunting instead of creating.
This little board put it all in one place. It might be your fix too, mama. 💕
And you can color-code every little thing. My slightly OCD brain is sooo relieved.
omg do a GRWM with the new blush, it's SO pretty
Notes · 10:42 AM
wait. film the laundry basket hack thing
Voice memo · 0:47
me: did I already say this one??
Here's everything
you get
No extras, no add-ons. It's all waiting for you the minute you open your board.
The Hook Library
130 opening lines for product, affiliate and UGC posts.
The 30-Day Naptime Plan
Dated ideas so you never sit down with a blank head.
Your ready-made board
Columns, pillars and post formats already set up.
Scripts, captions and your calendar
Everything together, with your month at a glance.
Brand Pitch Email Pack
Five ready emails. Just add your details.
One-Page Media Kit Template
A pretty page about you, ready to save as a PDF.
The Nap Window Setup Checklist
Four steps to get ready in fifteen minutes.
And one more thing
The Naptime Creators
Our community of wonderful non-techy moms turning Instagram into more than a hobby. Yours the minute you join.
One simple plan. That's it.
No tiers, no fine print, no "contact us for pricing." Everything we make, for one friendly price.
Locked forever for the first 100 moms. After that the price goes up for new moms - never for you.
Free for 7 days, no card needed. Then $14 a month, cancel anytime.
The Brand-Ready Promise
- Step 1
Follow the 30-day plan
- Step 2
Post 12 times
- Step 3
Feel the difference, or ask for a refund
Email refund@mimmi.io. You keep your board and everything on it.
a tiny quiz
What kind of content mom are you, really?
Every mom creates content differently. Maybe you're the Naptime Hustler. Maybe you're something else entirely.
and two more results...
Take the 30-second quizTakes about 30 seconds. Promise.
Little questions, answered
›Do I need to be techy to use this?
Not even a little. If you can drag stickers, you can run this board. Most moms set it up in one nap window.
›Does it post to social media for me?
No. Mimmi helps you plan and write, while you stay in control of what gets posted.
›Can I use it on my phone?
Yes. It works on your phone, tablet or computer, and everything stays up to date everywhere.
›What happens after my 7-day trial?
If you keep it, it's $12 a month. Cancel before the trial ends and you will not be charged.
›Can I cancel anytime?
Anytime, in a couple of taps. Your ideas stay yours.
›How does the Brand-Ready Promise work?
Follow the 30-day plan and post 12 times. If Mimmi did not make it easier, email refund@mimmi.io for a full refund. You keep your board.
›What is the first 100 moms price?
The first 100 moms keep the $12 monthly price for as long as they stay, mama. 💕
Imagine a Sunday night, a month from now.
Done
Two posts already written
Planned
Wednesday's filming planned
The rest of the evening yours
More time for your people. More posts for your people. Mimmi just makes room for both.
Catch one idea tonight. Tomorrow, you'll already know what to post.
Free for 7 days, no card needed. Then $14 a month, cancel anytime.